Citation Sources

See which sources are shaping AI answers about your brand

Understand the websites, publishers and other sources AI relies on when answering questions about your brand and category. ASCEND LLM tracks the sources cited in AI responses, showing you where your brand appears, which sources influence responses and where competitors are gaining visibility.

Start free trial No credit card required
Leaf Shave logoLeaf ShaveLast 30 days

Citations - leafshave.com is the most cited source with 1,159 citations

2 Aug8 Aug14 Aug20 Aug26 Aug31 Aug

Share of Voice Breakdown

Compare Leaf Shave with its competitors

RankBrandShare
1Leaf Shave logoLeaf Shave21.35%
2Hanni logoHanni11.24%
3OUI the People logoOUI the People10.86%
4Billie logoBillie9.74%
5Schick logoSchick8.99%
6Gillette Venus logoGillette Venus7.87%
7Athena Club logoAthena Club7.49%
8Henson Shaving logoHenson Shaving4.12%
Others18.34%

Top Citations

RankDomainCitations
1leafshave.com logoleafshave.com1159
2reddit.com logoreddit.com963
3allure.com logoallure.com948
4nytimes.com logonytimes.com945

Brand Mentions

Share of AI answer mentions by brand

21.4%
  • Leaf Shave
  • Hanni
  • OUI the People
  • Billie
  • Schick
  • Gillette Venus
  • Athena Club
  • Henson Shaving
  • Others
Start tracking your prompts

Understand where AI gets its answers

AI responses are shaped by information from across the web. When someone asks an AI platform about your brand, products or category, the answer may draw on multiple websites and sources.

Citation Sources shows you which sources are being used in the AI responses that matter to your brand. See the domains being cited, how prominently they appear and how your citation profile compares with competitors.

See the sources. Understand their influence. Find opportunities.

Track the sources behind AI responses

ASCEND LLM connects citation data with the prompts you are tracking, giving you a clearer picture of the sources influencing AI answers.

Your citations

See when your website and other brand-related sources appear in AI responses.

Competitor citations

Identify the websites and publications being cited alongside your competitors.

Citation position

See where sources appear within AI responses and how prominently they are represented.

Citation frequency

Identify domains that appear repeatedly across the questions that matter to your brand.

Citation gaps

Find relevant sources that cite competitors but not your brand.

ASCEND LLM tracks citation sources across leading AI search experiences, including:

ChatGPT · Gemini · Perplexity · Google AI Overviews · Google AI Mode

See where competitors are gaining visibility

Your citation profile doesn't exist in isolation.

Compare the sources supporting your visibility with those supporting competitors. Identify domains that repeatedly appear in your category, see where competitors are being cited and find gaps in your own citation profile.

This can reveal:

  • Sources that consistently influence AI responses
  • Websites citing competitors but not your brand
  • Important questions where your brand has limited citation visibility
  • Changes in citation sources over time
  • Differences between AI platforms and markets

Turn citation data into opportunities

Citation data becomes valuable when it helps you decide what to do next.

Use the sources appearing in AI responses to inform your:

Content strategy

Understand the topics and sources influencing AI answers and identify areas where your content could add more value.

Digital PR

Identify relevant publications and websites that already influence AI responses within your category.

Authority building

See where competitors are gaining third-party visibility and identify potential opportunities for your brand.

Reputation management

Spot outdated, inaccurate or unfavourable sources that may be influencing how AI represents your brand.

GEO strategy

Connect citation intelligence with prompt, competitor and visibility data to build a more informed plan.

From citation data to GEO strategy

Citation Sources works alongside Prompt Tracking to give you a fuller picture of AI visibility.

  1. 01

    Track

    Monitor the prompts that matter to your brand across leading AI platforms.

  2. 02

    Analyse

    See which sources are cited in the resulting responses and how they compare with your own visibility.

  3. 03

    Identify

    Find citation gaps, competitor sources and recurring domains that may be influencing AI answers.

  4. 04

    Prioritise

    Turn those findings into content, authority, digital PR and wider GEO opportunities.

    Know what AI is citing. Know where the opportunities are.

Why citation sources matter for GEO

Traditional search can show you where your pages rank. AI search requires you to understand the information being used to construct the answer.

Which websites does AI cite?

Which sources appear repeatedly?

Are competitors being supported by sources you don't appear on?

Is your own content being used?

Are outdated or inaccurate sources influencing how your brand is represented?

Citation Sources gives you the evidence to investigate these questions and understand the wider information environment around your brand.

Frequently asked questions

Everything you need to know about Citation sources

Citation sources are the websites, pages and other online sources referenced by AI platforms when generating responses. Tracking them helps you understand where the information behind AI answers comes from.

Understand what sources shape AI visibility

See which websites influence AI answers about your brand, identify citation gaps and turn source intelligence into opportunities for your GEO strategy.

Start free trial No credit card required